Homepage redesign concepts

Jessica Broaddus

Twenty directions for agentjessicabroaddus.com. Tap a design to open the full desktop page (on a phone, pinch to zoom). Every design uses Jessica’s real photos and a working mortgage calculator.

Dark collection 11–20

Hero of concept 11, Noir Editorial
Concept 11

Noir Editorial

Black, ivory and gold, with Jessica cut out over a giant monogram.

Open design →
Hero of concept 12, After Hours
Concept 12

After Hours

Indigo and neon pink, Music City energy, Jessica framed in a spotlight.

Open design →
Hero of concept 13, Forest Estate
Concept 13

Forest Estate

Deep green and brass over one of her Belle Meade photos.

Open design →
Hero of concept 14, Graphite Split
Concept 14

Graphite Split

Half portrait, half search. Straight answers, orange accents.

Open design →
Hero of concept 15, Velvet
Concept 15

Velvet

Burgundy and rose gold, centered, with quick forms on either side.

Open design →
Hero of concept 16, Midnight Blueprint
Concept 16

Midnight Blueprint

Navy grid and data tags, with the calculator up front.

Open design →
Hero of concept 17, Cinematic
Concept 17

Cinematic

Downtown at night behind giant condensed type.

Open design →
Hero of concept 18, Espresso
Concept 18

Espresso

Warm dark brown and terracotta, friendly, Jessica in an arch.

Open design →
Hero of concept 19, Slate & Lime
Concept 19

Slate & Lime

Tech-dark with a lime shape behind Jessica and search in the hero.

Open design →
Hero of concept 20, Gallery Black & White
Concept 20

Gallery Black & White

Pure black and monochrome photography, museum-quiet.

Open design →

Light collection 01–10

Hero of concept 01, Music Row Editorial
Concept 01

Music Row Editorial

Magazine layout with an elegant index of Nashville neighborhoods.

Open design →
Hero of concept 02, Hillsboro Modern
Concept 02

Hillsboro Modern

Clean and fast: a big home search and four smart tool tiles.

Open design →
Hero of concept 03, Southern Warmth
Concept 03

Southern Warmth

Friendly and personal, opening with “hi, I’m Jessica.”

Open design →
Hero of concept 04, Investor’s Edge
Concept 04

Investor’s Edge

Built on her investor background: rental numbers and strategies.

Open design →
Hero of concept 05, Neighborhood Guide
Concept 05

Neighborhood Guide

A stylized Nashville map with guides to eleven neighborhoods.

Open design →
Hero of concept 06, Design-Lover’s Home
Concept 06

Design-Lover’s Home

Interiors-led: sell with style, buy with vision.

Open design →
Hero of concept 07, Bold Conversion
Concept 07

Bold Conversion

High contrast, with a home-value form front and center.

Open design →
Hero of concept 08, Midnight Nashville
Concept 08

Midnight Nashville

Dark luxury with private-client services.

Open design →
Hero of concept 09, Relocation Concierge
Concept 09

Relocation Concierge

For people moving to Nashville: guide, video tours, timeline.

Open design →
Hero of concept 10, Minimal Personal Brand
Concept 10

Minimal Personal Brand

Her name, big type, lots of air, and an Instagram grid.

Open design →